03.21.07
Posted in Marketing with integrity at 7:00 pm by dave
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Eight Reasons Why You Must Add Audio To Your Website
by: Tracey Meagher
NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR
Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.
NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES
Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods.
NUMBER 3 : AUDIO WILL KEEP VISITORS ON YOUR SITE FOR LONGER
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Using audio on your website helps to keep visitors on your site for longer. The longer visitors stay the more informed they are about your product and services and the more likely they are to buy your product or service.
NUMBER 4 : AUDIO ADDS CREDIBILITY TO YOUR WEBSITE
Adding your own voice to your website helps prospects identify with you personally, warming them to your products and services in a way that cannot be achieved by any other existing marketing technique and converting more prospects to buyers.
NUMBER 5 : AUDIO PUTS YOU MILES AHEAD OF YOUR COMPETITORS
While your competitors still hang around in the dark ages of Internet marketing, placing audio on your website gives you an enormous competitive advantage. Visitors will trust you more than your competitors and trust is the number one vital ingredient for making visitors part with plastic.
NUMBER 6 : AUDIO EHANCES EMAIL AND NEWSLETTER COMMUNICATIONS
Used in emails and ezines, audio allows you to communicate personally with your clients and subscribers, creating rapport and warming your market in a way not possible with text and graphics.
NUMBER 7 : AUDIO IS CHEAP
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Basic streaming audio buttons can be put on your website for as little as $19.95. Even the most advanced solutions cost aroundr the $97 mark! Considering the uumph these little audio buttons give your site, a once off payment of 97 bucks is not a lot to part with!
NUMBER 8 : AUDIO IS SIMPLE TO USE
You don’t have to be a techie geek to put audio on your website. Most of the solutions out there require no html or flash know how at all. They are designed to be user friendly so even the technophobe should have no problem getting the job done quickly and easily!
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About The Author
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Tracey Meagher is the founder of QuickandEasy Audio, a website that reviews all the latest resources and tools available for adding audio to your website. Visit www.quickandeasyaudio.com to receive free audio resources that will help you add audio to your website in less than 60 minutes!
This article may be reproduced in its entirety only if unaltered and the resource box is included.
tracey@quickandeasyaudio.com
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03.18.07
Posted in Marketing with integrity at 7:00 pm by dave
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Link Building
by: Mansi Gupta
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A web directory is a internet web page consisting of categorized links to other web pages. They specialize in linking to other web sites and categorizing those links. Web directories often allow site owners to submit their site for inclusion. One such web directory is http://directory.google.com/. Some sites may offer up to 30,000 different categories. Links provided may be pure HTML- no CGI or PHP. SEO (search engine optimization), friendly links are considered better then other links and help you increase the popularity of your page, in terms of the page rank. The most critical factor effecting the success or failure of a site is its link building. Most well known sites have an exhaustive list of categories and allow for the best category fit.
What these web sites follow is the most effective way of online marketing- Link Building. Link building is somewhat like word of mouth marketing. When a trusted site links itself to yours, it sure acts as a positive recommendation for your site. This is the way linking works. A well synchronized and linking strategy will surely bring in a regular stream of qualified prospects to your site. This not only raises your profile but also boosts your search engine ratings. Linking is another avenue in online marketing, capable of boosting your business without costing you a fortune. Linking can be started from any site, portal, blog etc, and all have a tremendous potential of driving your business to new heights. Though linking can be started through individual efforts, but those looking for sure results in real quick time for their business, they can help themselves by taking the services of professional link building. Linking is not only about having the maximum number of links on the World Wide Web, but rather about the maximum number of effective links, Links that shall bring in more business.
The following categories are the most common for any directory catering to people in general by means of providing links:
Arts (television, music, movies), Business (investing, real estate, employment), Computers (software, hardware n internet), Games (Video games, gambling, role-playing), Health (fitness, medicine, alternatives), Home (consumer information, Family, cooking), Kids and Teens (teen life, school time, arts), News(weather, newspaper, media) Recreation (humor outdoors, food, travel etc), Reference (libraries, maps, education) Regional (Europe, Canada, UK, US ), Science (biology, physics psychology), Shopping (clothing, gifts, autos), Society (people, issues, religion, and spirituality etc), Sports (basketball, baseball, golf etc).
The working for the web directories is not very complex. Users are guided through a series of options pertaining to every option as given on the main page. For e.g.:
Business: News and media: Book Reviews if as a typical line of search you follow, you shall be taken to the sites short-listed sites, according to the preferences you have. The above e.g. shall give you results like the following
- XYZ News Business Index - Business news and commentary articles.
- 123 Asset Management - Information about various asset management categories.
- ABC Business - Information on setting up in business, managing your money, personal finances and making the right career move.
The above three results shall be links to the sites which the directory feels is most appropriate for you search. Thus similarly, other searches aid you in short listing or reaching the sites for your search.
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About The Author
Okey-doke. Now that you have read till this point, we hope that likewise you will have something amazing. Keep reading, you’ll acquire some further facts.
Mansi Gupta writes about link building . Learn more at http://www.textlinksrus.com
mansigup@gmail.com
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extra-marital affair
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